Let’s Go Fishing!
Live Bait
We get fresh deliveries of live bait daily! Shrimp, Pinfish, Crabs, Sand fleas, and many more options.
Rod’s & Reels
We carry all of your favorite brands. Penn, Shimano, Okuma, Native Rods, We have it all!
Art Gallery
We have spent many hours searching across Florida for the highest quality of local art. Bring home a piece of Matlacha.
Fishing Charters
Our owner Capt. Mike is a local guide with a ton of knowledge, He knows these waters like the back of his hand. Hook into your next memory.
Our Services
24 Hour Delivery
How does saving a trip to the bait shop sound when you are late to the boat ramp? Give us a call to pick a spot and we will be there for you with live bait, a leader, a rod, and a reel. Whatever you need we got you covered!
Captain call ahead ordering
Captain. How many times have you gone to the bait shop and had to wait in line to get your bait? Well, we heard you and we are changing that. Give us a call and we will have your order waiting for you!
Drive through bait
Don’t want to get out of the truck? No worries we will bring your order out to you! Give us a call now to place your order!
Hook’d Up Bait Co & Art Gallery
Hook’d Up Bait Co is a family-owned bait and tackle shop in Matlacha Florida that is a one-stop shop Business. We carry an assortment of salt and freshwater tackle as well as live and frozen bait, Fishing Rods, Reels, and more. Whether you’re off to a fishing trip or out to the sandbar, come check us out. We have what you need!
Shop Name Brands
WE SELL
FISHING: TACKLE AND EQUIPMENT REQUIRED FOR YOUR TRIP
Whether you’re off to a fishing trip, out on a sandbar, on the beach, or simply fishing in a lake off a dock, come check us out. We have everything that you will need!
LIVE OR FROZEN BAIT: FRESH AND SALT WATER
Hookd Up Bait Co carries an assortment of salt and fresh water tackle as well as live and frozen bait.
REEL & RODS: CUSTOM RODS, ROD & REEL REPAIRS
Not only do we carry an assortment of salt and fresh water tackle we sell top of the line quality Fishing Rods and Reels. We repair custom rods and reels as well.
Why Choose Us
Great Prices
Our goal here at Hookd Up Bait Co is to keep fishing affordable. The way we look at it is the lower we keep our prices the more People get a chance to fall in love with a sport that has changed our life forever.
Local Knowledge
Hookd Up Bait Co’s staff is an endless well of knowledge. That we are more than happy to share with our customers. Everyone on our staff is fully educated on every nook and cranny of fishing the area. Stop by and have a chat with our crew!
Product Choices
Not only are we a bait shop, but we also have a fully stocked art gallery with art from the top local artist.
Local Eats
Here is a list of our favorite restaurants